It is literally “heating” inside Chinese water heating market right now, with new opportunities rising and new direction emerging brought by national energy strategies like West-East Gas Pipeline Project, Coal-Shift-to-Electricity and Coal-Shift-to-Gas Project, etc. Rooted in Guangzhou, Asia-Pacific Water Heating Exhibition (AWHE) is an annual feast of domestic and global water heating industry providing you with latest technological advancement and authoritative analysis on markets.
The Highlight of North China Market: Coal-Shift-to-Electricity Project
A unique window of opportunity has been opened in water heating market in North China by the project of replacing coal with electricity as heat producer promoted by government. Cities like Beijing have introduced multiple preferential policies for household and industrial electricity consumption like increasing subsidies, which has come with remarkable results, raising more awareness among HVAC companies. Currently, the traditional heating market in North China has transferred into a fresh new “HVAC+Thermal Water” mode, creating a blue ocean market for heating brands from home and abroad.
The Highlight of South China Market: Greener and Healthier
The South China region is a traditional market for thermal water. With the increase of personal income and the upgrade consumption level, the concept of environmental protection and healthy consumption has become a new fashion among local residents, providing a momentum for the growth of the environmentally friendly water heating products. It is inseparable from the “added value” brought by enterprises of highly recognized reputations and well-designed brand promotion.
The North China region is at present a relatively more preferable market for most heating enterprises since coal-based power reform policy has broadened the development space of market. Thus comparatively speaking, they have weakened the development of the southern market and overseas markets, which contains some limitations. But in the final analysis, it can be explained from the aspects of channel construction and cost investment.
AWHE Offers the Industry a Higher Level of Development
Opportunities are often accompanied by challenges. In the era of increasing continual economic and trade contact among regions and nations, companies should not only focused on immediate profits but also grasp the potential opportunities. Under this tendency, AWHE is always aiming to break the inherited doctrine of traditional business and find new ways to bring sustainable development that keeps up with the growing market to the industry by multi-industrial integration and innovation.
Therefore, AWHE provides a shoulder of giant for every insiders of heating industry to see further. Every year, first-class HVAC enterprises from all over the world gather together in crowds at AWHE bringing the latest technology and infinitive opportunities to Dealers, wholesalers, engineers, and traders. Data of overseas purchases of 2018 edition has already shown the amazing potential of thermal water market, which is bound to gain more and more attention from international media and communities. Predictably, the thermal water market of China is facing a boom in 2019.
Besides China, overseas markets like Southeast Asia will most likely be the next focus of world’s heating industry. Following the market expansion of the entire Asia-Pacific area, the future AWHE will go beyond traditional field of thermal water and enter new domains of Heat pump drying, floor heating, etc. We also suggest enterprises adapt to the pace of market development and break new ground.